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Linda Li

Senior Consultant

Linda specializes in B2B communications, with both agency and in-house experiences in media relations, project management, event execution and social media marketing. Prior to joining North Head, she worked in another international public relations firm – Ruder Finn, responsible for a number of B2B clients. She has record of success in managing media events and she is also recognized for ability to build relationships with media professionals and on-line communities. Clients she has served include Bosch China, Michelin, FedEx, Coca-Cola, Norwegian Cruise Line, and others. 

Previously she has worked in the US for YCEEYA Network with a main responsibility of increasing website traffic through creative marketing campaigns. 

She graduated from University of Miami with a Master of Arts in Public Relations. She is proficient in Weibo, Wechat, Google Analytics and various social media and monitoring platforms (plus AV editing software) and  has won a number of awards in DV contents.